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News & Press: Dealer Summit

Dealer Summit Seminar: The Online, Digital & Social Experience

Thursday, February 14, 2019   (0 Comments)
Posted by: Matt Smythe
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Continuing on with our Summit seminar features, and the theme of “Deep in the Heart & Minds of Business” we’re excited to be offering some great insights into strategically connecting with your consumers online and through social media.

Remember, if you’re a retailer, there’s still time to register for the industry’s only 100% retailer-focused business education event. Click here for full details and to register.

The Online, Social & Digital Experience
Presented by Robert Prioleau

Having an online presence is more than just the price of admission for shops and specialty retailers today—it’s a vital facet of staying relevant and top-of-mind. In this session we’ll discuss how to build your community with a strategic approach to your digital footprint.

Topics will cover:
• What-to-do and what-not-to-do when creating and maximizing your Online, Social and Digital Experience
• Identifying and leveraging owned, earned, and paid media
• Social Media as a critical component of your Marketing Strategy
• How to track and leverage automation while nurturing your customers

Meet the speaker

Robert Prioleau – Owner, Blue Ion Outpost
The head of a full-service digital marketing firm, Robert’s industry expertise in branding, design, interface design, website design, SEO, SEM, email marketing and advertising places him among the best in the field. He and his team create energy around brands, across every medium imaginable: Brand Strategy & Design, Website and App Development, Content Development, PR and Media Outreach, Social Strategy and Marketing, Search Engine Optimization, Analytics and CRM. Among their extensive portfolio are the recently rebuilt Hunter Banks & Charleston Angler websites.